Shopify Learn HubKeep Shopify media sharp, consistent, and conversion-ready by standardizing image ratios, alt text, and variant mapping across your entire store.
Key strategic principles to optimize your Shopify catalog at scale.
Ensure every product in a collection uses the same ratio (e.g., 1:1 or 4:5) to prevent layout shifts and maintain a professional look.
Map specific images to color and material variants so customers see the exact product they are selecting on the PDP.
Use descriptive, keyword-rich alt text that balances accessibility needs with SEO requirements without manual overhead.
Stuffing keywords into alt text triggers spam filters and creates a poor experience for accessibility tools.
Reusing hero images for variants confuses customers who expect visual confirmation of their specific choice.
Uploading heavy, oversized files significantly slows your store, harming both SEO rankings and user retention.
Enforce consistent aspect ratios and naming conventions to ensure a uniform look across all device screens.
Generate accurate, non-spammy alt text that improves accessibility and reinforces product relevance in search.
Correctly match images to variants and swatches so customers see exactly what they buy on every selection click.
Learn how to generate product videos in Shopify at scale using AI. Automate your listings, improve SEO, and boost engagement with ButterflAI.
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